The fourth video in the Patient Experience Toolbox series Tips Instead of Paychecks? poses the question, “What if healthcare employees were forced to rely on tips for their income?”  The question appears non-sensical on the surface, but the same values customers are seeking from restaurants and hotels do not automatically change because it’s healthcare.  Brooke Billingsley, CEO of Perception Strategies, walks the viewer through how this concept could be transforming for a healthcare organization.  Contact Brooke Billingsley at 317-546-0970 or [email protected] to get her thoughts on other patient-focused ideas.